Monday, July 03, 2006
Which Page Should You Put Your Sign Up Form On
A lot of people get confused on what page or pages should they put their sign up form on. "Should I put it on my home page?" "Should I put it at the top of my forum?" "Should I put it on my blog?" "Where should I put it?". The answer is simple. Put it on every page that you have. You might be asking, "well won't it look too repetitive?" To some it might, but if you have your website optimized for the search engines then everyone's not going to land on your homepage.
Let's say you create a page for the new Dodge Charger. If your site is listed on google then google will link to your Dodge Charger page, not your homepage. So, if you have your internet user search for Dodge Charger on Google, then it brings them to your Dodge Charger page, and you only put the sign up form on your homepage. Guess what! They're not going to see it. Odds are they're going to read your article, and leave. There's a chance that they might want to check out your Muscle Car homepage, but wouldn't your chances be better if you put a sign up form on your Dodge Charger page? Of Course.
Just keep in mind that every page is a possible landing page, and that's the key reason why you should have a sign up form on every single page.
Let's say you create a page for the new Dodge Charger. If your site is listed on google then google will link to your Dodge Charger page, not your homepage. So, if you have your internet user search for Dodge Charger on Google, then it brings them to your Dodge Charger page, and you only put the sign up form on your homepage. Guess what! They're not going to see it. Odds are they're going to read your article, and leave. There's a chance that they might want to check out your Muscle Car homepage, but wouldn't your chances be better if you put a sign up form on your Dodge Charger page? Of Course.
Just keep in mind that every page is a possible landing page, and that's the key reason why you should have a sign up form on every single page.
Sunday, June 25, 2006
Create Free Special Reports For Your List
If you're like me then you're signed up with dozens of newsletter/mailing lists. If you're not, you should. You should go to the top internet marketers websites, and sign up for their newsletter. This way you can find out exactly how they do newsletters. What they write, and what works.
One thing's for sure, free special reports are great to give to your newsletter subscribers. When you make special reports, you want to make sure it's in PDF format. PDF is the common file type for majority of ebooks on the internet. If you make your special report in the PDF format that makes it look like an ebook! People will grab it right away, everyone loves free!
The downfall is Adobe charges over $200 for the software to create these PDF files. There are more options... Read about it in this free special report..
One thing's for sure, free special reports are great to give to your newsletter subscribers. When you make special reports, you want to make sure it's in PDF format. PDF is the common file type for majority of ebooks on the internet. If you make your special report in the PDF format that makes it look like an ebook! People will grab it right away, everyone loves free!
The downfall is Adobe charges over $200 for the software to create these PDF files. There are more options... Read about it in this free special report..
Sunday, June 18, 2006
Good Information Doesn't Come Free
When you look at information on the internet. The information is free. On the minus side, most of the information is very basic. Good information is kept secret. It's kept secret because whoever knows this information obviously went through a lot of trouble, and most of the time a lot of money to find out this information. What these people are willing to do is trade this information for money.
When you build an email list, a lot of the subscribers are 'freebies'. They'll take whatever they can as long as it's free. What they don't know is there's a lot more useful information out there for a price. You have to build a relationship with your opt in list, and get them to realize that they have to spend a little bit of money to get prime information. Information that will make them say "Ah Hah!". Information that has been kept secret, but only released to paying customers.
On the other hand, I'm not saying all free information is useless. You can find great information out there. You just have to know where to look.
When you build an email list, a lot of the subscribers are 'freebies'. They'll take whatever they can as long as it's free. What they don't know is there's a lot more useful information out there for a price. You have to build a relationship with your opt in list, and get them to realize that they have to spend a little bit of money to get prime information. Information that will make them say "Ah Hah!". Information that has been kept secret, but only released to paying customers.
On the other hand, I'm not saying all free information is useless. You can find great information out there. You just have to know where to look.
Sunday, June 04, 2006
Article Content
You open your favourite article site..
You see an amazing article title that lures you in...
You read the first paragraph...
You start to read the second paragraph, and your eyes start to close. You start to daze off, and hit the back button.
Why does this happen? This happens because some people think when they have an amazing headline (although that is very important), that the information in the article itself can just ramble on, and the person will click on the link in the resource box.
Nope.
How is the person going to want to click on the link when they didn't even finish reading the article. People click on the links because they want to know more! If you have interesting content, they'll want to visit your website. So, when writing an article don't just ramble on. Make the content useful and interesting and you will see a lot more clickthroughs.
You see an amazing article title that lures you in...
You read the first paragraph...
You start to read the second paragraph, and your eyes start to close. You start to daze off, and hit the back button.
Why does this happen? This happens because some people think when they have an amazing headline (although that is very important), that the information in the article itself can just ramble on, and the person will click on the link in the resource box.
Nope.
How is the person going to want to click on the link when they didn't even finish reading the article. People click on the links because they want to know more! If you have interesting content, they'll want to visit your website. So, when writing an article don't just ramble on. Make the content useful and interesting and you will see a lot more clickthroughs.
Thursday, June 01, 2006
Jim Edwards
Jim Edwards is one of the greatest article writers that I know. I have learnt a lot from reading his material. He shows you step by step how to make a great article that will bring flows of traffic to your website. Just to show you how great his articles are here's one my favourite articles by him.
=====================================
Increase Sales By Flying Under Your Prospects' "Radar
Defenses"
- by Jim Edwards
(c) Jim Edwards - All Rights reserved
http://www.thenetreporter.com
=====================================
How do you persuade someone to do what you want them to
do?
A whole world of marketing exists around us trying to do
that every minute of the day. Do you even notice it
anymore or, like your prospects, have you subconsciously
set up a system of "radar defenses" against the daily
bombardment of marketing messages?
Take a minute and count up the advertising methods which
fight for your attention (and money) every day. Just
the basic list includes:
· Yellow page ads
· Newspaper and magazine ads
· Postcards, catalogs, and direct mail circulars in your
"snail mail" box
· Radio pitches interrupting the flow of your favorite
songs
· TV ads - about 20 minutes worth per hour now
· Hundreds of storefronts, "mega" malls, and strip malls
· Highway billboards by the thousands
· Circulars hung on your doorknob
· Illegal signs on stop signs and telephone poles
· Legitimate email messages
· Spam email or UCE (unsolicited commercial email)
Just these 11 sources can overwhelm your brain with
marketing messages. Like trapped rats, people develop
defenses against this never-ending onslaught. They
throw up a wall or a "radar defense" that goes into
action the minute they smell a "pitch" or a sales job.
Don't blame them. We all do it!
So how can you get around this psychological wall
against the constant sales and marketing messages? Well,
the answer does NOT lie in hitting people with more
frequent and obnoxious advertising or sly, sneaky
tactics. You might get them to trust you for a minute,
but it will backfire in the long run.
You must do two things instead:
1. First, you must establish credibility for yourself
and your business as an expert.
2. Second, you must reduce their fears about doing
business with you.
Doing these two things will get you past their defenses
and allow you the opportunity to persuade them to buy
your product.
So how do you accomplish these two "simple" things? What
will win someone's attention, raise your credibility,
and lower their fear factor all at the same time? The
one-word answer really applies to most everyone.
Trust!
If a seller can get behind your defenses with
information which makes you trust them, then that
credibility will carry over into a sale much of the
time.
How can you get this credibility?
Well, take this next fact as online marketing "gospel,"
for many people have proven its effectiveness.
Fact: Publishing and promoting with free articles gives
you one of the most powerful opportunities available to
tip the buyer's credibility scale in your favor.
How can we prove this works? Quite easily actually. Take
a break from reading this and go check out a newspaper
or magazine for a minute.
Which do you trust more, the ads or the articles? Most
people will choose the articles hands down. Why?
Because the articles don't try to "sell" you anything.
Instead, they hand out useful information for
educational or other practical purposes.
Most of us grew up in a culture which says we can
believe and "trust" what appears in the standard "news"
or "information" format. In other words, if it appears
in print, then we can believe and trust the author.
So go ahead! Use this lifetime of conditioning to your
advantage in selling your products and services!
Very few things will create an atmosphere of trust and
confidence in people as reading one of your articles on
a subject that greatly interests them. It shows you
know your business. It also demonstrates you will do
more than just try to sell them something.
Publishing articles literally lets you fly under their
advertising "radar defenses."
So remember these points when deciding whether or not to
use articles to promote your business:
1. Few things create as much trust and confidence in the
minds of potential customers as reading an article you
wrote on a subject which specifically and intensely
interests them.
2. Articles establish credibility quickly because, right
or wrong, we've all been trained to trust the "news."
3. An article, or series of articles, will differentiate
you from the competition, who bombard people with
nothing but sales messages.
4. Providing content-rich, non-sales-oriented articles
will also help build and solidify your relationship with
existing customers so they give you repeat business.
----
Jim Edwards is a syndicated newspaper columnist and the
co-author of an amazing new ebook, "Turn Words Into
Traffic," that will teach you how to use free articles
to quickly drive thousands of targeted visitors to your
website or affiliate link!
Click Here ==> www.turnwordsintotraffic.com
Tuesday, May 30, 2006
Learn From The Pros
There's nothing like learning from the pros. Sure, you want to build a huge list. You want to be recognized. As an affiliate marketer, you want to make money. There's no lie, the #1 objective of online affiliate marketing is making money. So the best way to learn how to make money is to learn from the pros.
Read the amazing true story of how one woman, with no previous business experience, earns 400,000+ per year ... selling other people's stuff online!
In her down-to-earth, sincere and often humorous style, Rosalind Gardner guides you through the entire process of building an affiliate marketing business on the 'Net. In 230+ pages, and more than 68,000 words, you'll learn how to pick the best programs, negotiate a commission raise and save time, money and effort on everything from affiliate software to web hosting.
To learn exactly how she does it, I HIGHLY RECOMMEND that you visit:
Saturday, May 27, 2006
Article Writing
Ok, you want to build a list of 10,000+ subscribers, but you just find that no one signs up. No one is signing up, because there's no traffic going to your site.
Article writing is a great way to drive traffic to your site. The great thing about articles is that when people read your article they know 'who you are'. Once they know 'who you are' they gain a little bit of trust in side of them. They get the feeling of "Hey, he/she had the time to write this article to help us out, and it was helpful. I want to read what else this person has to offer." It's true, if you write a mind blowing article people will want more. People mostly come on the internet for one reason - to get good information. If they read your article, and find it useful they will want to hear more of what you have to say. With internet articles you're allowed a resource box. Within this resource box you can put your website URL. This URL can lead to your list form. This is a surefire way to drive targeted traffic.
An expert in the field is Jim Edwards. Him and his father has been in the business for years. Jim is one of the most talented internet article writers that I know. In fact, him and father have combined all their talent of article writing into an ebook called 'Turn Words Into Traffic'. In this ebook you learn everything there is to know about article and article submitting on the internet. So what are you waiting for, start building that list.
Article writing is a great way to drive traffic to your site. The great thing about articles is that when people read your article they know 'who you are'. Once they know 'who you are' they gain a little bit of trust in side of them. They get the feeling of "Hey, he/she had the time to write this article to help us out, and it was helpful. I want to read what else this person has to offer." It's true, if you write a mind blowing article people will want more. People mostly come on the internet for one reason - to get good information. If they read your article, and find it useful they will want to hear more of what you have to say. With internet articles you're allowed a resource box. Within this resource box you can put your website URL. This URL can lead to your list form. This is a surefire way to drive targeted traffic.
An expert in the field is Jim Edwards. Him and his father has been in the business for years. Jim is one of the most talented internet article writers that I know. In fact, him and father have combined all their talent of article writing into an ebook called 'Turn Words Into Traffic'. In this ebook you learn everything there is to know about article and article submitting on the internet. So what are you waiting for, start building that list.
Build That List! is now online
Welcome to the Build That List! Blog,
at this blog you will find useful information relating to List Building whether it's for your affiliate site, article site, or any site that you want to build an e-mail list. You will only benefit out of having a list.
When you create a email list you create a relationship with a visitor/customer. Instead of the visitor going to your site, and never going back again. They can fill out a form, and they will be receiving emails from you all the time. Emails that will 'remind' them to go visit your site again.
Also, if you start sending them emails with lots of useful information, then you will be known as an expert in the field, and they will have trust in what you say. So, if you run a website and don't have a list, then let's get started.
at this blog you will find useful information relating to List Building whether it's for your affiliate site, article site, or any site that you want to build an e-mail list. You will only benefit out of having a list.
When you create a email list you create a relationship with a visitor/customer. Instead of the visitor going to your site, and never going back again. They can fill out a form, and they will be receiving emails from you all the time. Emails that will 'remind' them to go visit your site again.
Also, if you start sending them emails with lots of useful information, then you will be known as an expert in the field, and they will have trust in what you say. So, if you run a website and don't have a list, then let's get started.
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