15 Days To Building A List - Day 1

Coming Up With The Idea

So you want to build a list, have thousands of people that you can send email to, and they will click on your affiliate or product link and buy. Then you get a nice big fat commission check. Sounds great doesn't it? Of course it does. Easy? Definately not.

One thing I'm going to tell you about Internet Marketing is it takes as much work to build your business as it would in a brick and mortor business. Maybe even harder. People are less likely to buy a product on the internet than from a brick and mortor business. So you have to come up with an idea. Sure you see 'Get Rich Schemes' all over the internet. You see people telling you that you could instantly get big amounts of cash from the internet. Truth is, the internet is not a get rich quick scheme. It's far from it. It requires a great amount of discipline, effort, and creativeness.

The first thing you have to do is come up with a theme. A niche. What is this website/blog/idea going to be about. What topic is it going to be on? Cooking Recipes? Greek Cooking Recipes? 9 Ball Pool? Texas Hold Em? Texas Hold Em Tips and Tricks?

If you have a million ideas of things you want to write about or you can't think of what to make your website here's what to do.

• Pull out a peice of paper and pen.
• Go in a room where there is no computer.
• Write down as many topics that you would like to write about.
• Write down as many things you are good at.
• Write down as many things you want to learn about.

Good. Now you have to find out which idea has demand. It would be pointless to make a website, and find that nobody's interested/searching for your topic.

Here's a tool I use to see how many people search for terms on the search Engine:

http://www.digitalpoint.com/tools/suggestion/

I suggest you bookmark that page as you will need it, and discover that it's a very useful tool. Now look on your list, and look at your keywords. You're going to now find out the demand and supply of your topics/keywords.

For an example, let's use the term Texas Holdem

So we search for the term texas holdem using the keyword suggestion tool, and we get (They give you Wordtracker results, but we'll just focus on the overture results)



Now if you go to google type in the first search result, and do a search.

Near the top right you'll see the results which will looks like "Results 1 - 10 of about 11,200,000 for texas holdem"

Now that means that you have a bit of competition. 11,200,000 sites are optimized for the word texas holdem.

This is where we use a spreadsheet program such as Microsoft Excel.

You'll want to set it up something like this:



now the ratio is calculated by dividing the supply by the demand. I calculated everything and came with these results



The rule of thumb is the lower the rating, the better the niche.

So in this case the top three are texas holdem, texas holdem poker, and texas holdem strategy. Now you have to put a little thinking into this. Texas Holdem, and Texas Holdem Poker would be to wide of a category. So the best nice would be 'Texas Holdem Strategy". There would be tons of things you could write about in that niche.

So do that for each of your keywords, and see what your best results are.

That concludes Day 1. If you have any comments or tips feel free to post in the comments.

Tags: internet and computers, internet, marketing, internet marketing, blogging, email, email marketing